THE GOOD FISH COMPANY

Leading supplier of Seafood to the Retail and wholesale industries.

Graphic DesignRetailWeb Design & DevelopmentWordpress
good fish portfolio
good fish portfolio
good fish portfolio
good fish portfolio
good fish website design

Project Overview

The Good Fish Company is a leading supplier of Seafood to the Retail and wholesale industries. They supply Ireland’s leading supermarket retailers, foodservice and trade wholesalers with our superior quality seafood products. Given their many years of experience in these market sectors, and their strong technical and operational capabilities they are able to cater for all of their client’s seafood requirements.

The Good Fish Company tasked The Insight Team with the design & development of two new visually impacting websites that focus separately on the B2B and B2C sides of the business.  They needed a unique professional design style and look to complement The Good Fish Company style and branding.

good fish web design

They wanted to engage with their customers further and have a website that was informative, clear and functional to allow users to get information quickly and easily. They also had weekly sales promotions and offers, so need a system to allow for posting of special offers, news items and blogs.

Once the new branding had been designed, Insight’s Web Development Team built out the newly designed Website on the WordPress Content Management System, it was built on this CMS to allow for ongoing updating of website by The Good Fish Company admin team, along with full support and training from the Insight team.

The Website was designed to integrate with Social Networks, was fully SEO optimised as Search Engine Optimisation is an important aspect for both B2B and B2C businesses. The Website is also fully responsive to adapt to all device and screen types and designed with the latest UX principles and methodologies in mind.

good fish web design
Two men in white coats stand smiling behind a seafood counter at The Good Fish Company, with various fish on display and company branding visible in the background.
A close-up of The Good Fish Company website homepage showing two fish on ice, navigation menu, and the strapline The Finest Quality Seafood.
Several whole raw fish, some on ice and garnished with greens and lemon, are displayed alongside text promoting The Good Fish Company’s award-winning seafood products.
Two raw salmon fillets on a black slate with rosemary and lemon slices, beside The Good Fish Company’s seafood-themed text about sustainability and quality, set against a blue and white background.
Website section from The Good Fish Company displaying three seafood recipe ideas: crusted haddock with mash and leeks, fishcakes with chilli and coriander, and baked rice with hake, each with a photo and description.
A website section for The Good Fish Company displays two fish shop outlets with addresses and photos, alongside a mobile phone screen showing a seafood product listing for Dublin Bay prawns.
Website layout for The Good Fish Company seafood shop featuring product cards for prawns, salmon, scallops, and cod, shop hours displayed, and a highlighted salmon on a mobile screen.
Assorted fresh fish and shellfish with lemon slices on a dark surface, next to a blue box from The Good Fish Company advertising weekly offers for fresh hake fillets at €12.95.
A website layout for The Good Fish Company features sustainably sourced fish, contact details, and mobile previews of product and recipe sections against a blue, marine-themed background.