The Good Fish Company is a leading supplier of Seafood to the Retail and wholesale industries. They supply Ireland’s leading supermarket retailers, foodservice and trade wholesalers with our superior quality seafood products. Given their many years of experience in these market sectors, and their strong technical and operational capabilities they are able to cater for all of their client’s seafood requirements.
The Good Fish Company tasked The Insight Team with the design & development of two new visually impacting websites that focus separately on the B2B and B2C sides of the business. They needed a unique professional design style and look to complement The Good Fish Company style and branding.
They wanted to engage with their customers further and have a website that was informative, clear and functional to allow users to get information quickly and easily. They also had weekly sales promotions and offers, so need a system to allow for posting of special offers, news items and blogs.
Once the new branding had been designed, Insight’s Web Development Team built out the newly designed Website on the WordPress Content Management System, it was built on this CMS to allow for ongoing updating of website by The Good Fish Company admin team, along with full support and training from the Insight team.
The Website was designed to integrate with Social Networks, was fully SEO optimised as Search Engine Optimisation is an important aspect for both B2B and B2C businesses. The Website is also fully responsive to adapt to all device and screen types and designed with the latest UX principles and methodologies in mind.