Varian are a leading supplier of Hardware, Paint/DIY and Household products. Their products are available in all leading retail stores nationwide. Their latest catalogue now offers a larger, wider variety of products, catering for their growing customer’s requirements. Varian and its products are synonymous with quality and service, a tradition in keeping with the ethos established by the family over 200 years ago.
Insight Multimedia designed and developed the new Varian website, which was t be a major upgrade to their previous online presence. The website brief was to design a new colourful and vibrant website, to match with the colourful Varian brand. Varian wanted to have a full online catalogue covering all of their products and categories. They wanted to build a catalogue that was easy to search and filter for the end user allowing customers quick access to product information and specification information. The new website was not intended to be an online store, it was simply a reference library of their full product range. The in house administration team needed to be able to upload new products in batches via a bulk upload system, which we developed to match with their bespoke admin requirements. The website is fully responsive in design and adapts and functions intuitively on all devices, including desktop computers, tablet devices and all smartphones.