The Insight Multimedia web development team was challenged to design a new, ‘visually eye-catching’ website with a clean, professional, modern look. The Nuaval Marketing Team approached Insight and asked us to design a high quality website that would convey the correct visual identity that they wanted to present to new customers, during their new upcoming product launch. They meet with our graphic team and outlined their vision on the identity style that they wanted to create in the new logo and overall branding. We first set about developing the NUAVAL logo using a modern clean ‘light’ font type face, with a play on the ‘yellow tick – correct/complete’ for the letter V in the brand name. The tick represent ‘signing off as correct/complete’ for each step in the validation process. Once the logo was agreed and signed-off, our design team then set about designing a complimenting visually vibrant website with a ‘look and style’ that would mirror the industry sector and typical users expectations.
NUAVAL is an Intelligent Paperless Validation Platform developed for Capital Projects in the Life Science Markets. Designed by ‘thought leaders’ and Experts in ‘capital project delivery’, NUAVAL doesn’t just enable the digitalisation of documents, it also allows the digitalisation and automation of the processes required to implement capital projects successfully. Customers can pick and choose the modules that best suit their needs. When complete, there will be over 20 modules with specific functionality supporting the three main modules: Automated Document Generation, Paperless Test Execution, and Automatic Document Review and Approval.
The website was built to allow prospective and existing clients to easily flick through concise information about Nuavals’ extensive services and their validation software suite. Customers can get a clear understanding of the benefits of using NUAVAL software, compared to the traditional paper trail validation process. The NUAVAL Marketing Team were 100% happy with how we delivered on their brief, and how we brought their initial thoughts, ideas and overall vision to a full blown brand identity and professional marketing website.